Junior Achievement of Greater Kansas City

My graduate-school client was Junior Achievement of Greater Kansas City. During my research class, we conducted a qualitative and quantitative research survey to learn about volunteerism in Kansas City from BIPOC audiences. We created a research report and in the capstone class, presented our IMC proposal. I lead the creative and designed both booklets.

Research Report: https://bit.ly/3MSUMDh

IMC Proposal: https://bit.ly/3EWch3u

Below are some mockups and deliverables given to our client during the final IMC Proposal Presentation. Examples: social media posts, program logo, website copy and creative, email signature and more.

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